Resources
Guides for people who run real-estate sales teams
Written to be useful whether or not you ever use our software. No invented statistics – where a number matters, we show you how to measure your own.
Guides
Buying guide
How to choose a real-estate CRM in India: a buyer’s checklist
Twelve things to check before you sign, written for owners and sales heads rather than IT teams.
7 min readRead
Sales process
Portal leads go cold fast: how to respond to every enquiry in minutes
A buyer who enquires on a portal is talking to several sellers at once. Here is how to be the first useful call.
6 min readRead
Compliance
RERA-ready sales records: what a developer’s CRM should keep
Good records protect you in a dispute. This is the list of what to keep and how to keep it without extra work.
6 min readRead
Channel partners
Managing channel partners without commission disputes
Most partner disputes come from two unanswered questions: whose buyer is it, and when is commission due? Answer both in writing.
6 min readRead
Sales process
From site visit to booking: a follow-up system that works
The site visit is the most expensive step in your sales process. Most of its value is won or lost in the two days after it.
5 min readRead
Management
Seven numbers every real-estate sales head should watch
Bookings tell you what happened last month. These numbers tell you what will happen next month.
6 min readRead
Comparisons
- PropMother vs TeleCRMAn honest comparison of PropMother CRM and TeleCRM for real-estate businesses: lead capture, calling and WhatsApp, plus inventory, bookings and channel partners.
- CRM vs Excel & WhatsAppSpreadsheets and WhatsApp groups work until they do not. See exactly what breaks as a real-estate team grows and what a CRM changes.
- Generic CRM vs real-estate CRMA general-purpose sales CRM tracks deals. A real-estate CRM also tracks what you are selling: listings, units, bookings and collections. Here is what that changes.
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